THE REINCARNATION OF ETERNAL LOVE
TRÉSOR by Lancôme is an “Eau de Parfum” for women belonging to the Oriental Floral family. This is the brand’s most emblematic fragrance, a very valuable treasure, which holds countless secrets and sensations within, the most valuable treasure that every being possesses, we are talking about 'love', the most precious and pure treasure that exists.
This fragrance has been reaping countless successes for over two decades, since it was launched in 1990 by perfumer Sophia Grojsman, who presented this perfume as a personal revelation, an intimate essence, which the firm immediately accepted. TRÉSOR represents unconditional love, in all its facets, romantic, wild, passionate and tender, an incessant love, an eternal feeling.
Its olfactory cycle does not follow the classic pyramid structure, where the notes gradually increase in intensity. TRÉSOR starts from the beginning with powerful notes, full of intensity, and from the first impact it reveals its splendor. At first we find notes such as pineapple, peach, rose or bergamot, creating an unusual and extremely special combination. Then, its heart maintains the initial intensity, which is tinged with totally floral, romantic and feminine chords, to finally give way to a warm base, composed of sweet and seductive ingredients, such as amber, musk and vanilla.
CLASSIC AIR. This fragrance responds to a classic aromatic style, powdery and romantic flowers, creating a trail full of tenderness and tradition. A feminine and velvety essence, which after almost three decades of life, continues to remain among the best-selling fragrances in the world.
MOVIE STARS. Another of the fragrance's highlights is its advertising, as several famous faces have wanted to be ambassadors for this fragrance. Initially, Isabella Rossellini was the firm's first muse, later giving way to stars such as Penelope Cruz and Kate Winslet, among others.
APPROVAL BY THE MEN. Trésor has a loyal following of female fans, who love this fragrance and include it in their daily lives as an accessory to their image, but it also has an endless list of male fans, since its captivating notes capture and captivate the attention of the opposite sex.