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A viral product is one that accumulates good reviews and fame on social media for its good results. The key to the success of these products is based on sincere recommendations from influencers who try them, fall in love with them and end up encouraging their followers to buy them. Nowadays, TikTok and Instagram have become the perfect showcase for brands, especially among young people. Every day, millions of people share their personal care routines and their favorite clothes on one of these networks, generating a need to buy that spreads quickly. Like a snowball effect, comments about a product begin to multiply and everyone needs to try it, share their experience and evaluate the result, driving popularity even further.
Similarly, when a product disappoints, it generates bad comments and criticisms that can end up damaging the brand image.
In this post we reveal some of the products that are currently sweeping the internet. Have you tried them yet?
A pleasant balm, eye and face make-up remover, capable of dissolving long-lasting make-up quickly.
The famous tinted oil that provides shine, nourishment and comfort, with which you can achieve perfect lips.
Hair treatment, used after shampoo, that works magic on your hair in just 8 seconds. Silkier, shinier and detangled hair instantly.
Powder blush with adjustable coverage, light and ultra-soft texture that blurs imperfections and gives the skin a healthy appearance.
A transparent gel that reacts upon contact with the skin's pH and highlights natural pigments with more or less intense pink nuances.
Its versatile formula can be used on eyes and cheeks, is long-lasting and transfer-proof. The best-selling shade is number 02.
The new GHD straightener with high-tech ceramic plates, with an ultra-glossy finish, which promise 85% more shine, ensuring a smooth, frizz-free glide.
Pleasant cream texture that is quickly absorbed by the skin, leaving the area dry and odor-free.
With this mascara the sky is the only limit. Achieve greater intensity in your look and extra long lashes.
This lightweight foundation provides smooth coverage that minimises the appearance of pores, reduces redness and creates a luminous filter effect, leaving the skin fresh and radiant. A spectacular result on par with other luxury make-ups.
These are just some of the top-rated products on social media, but there are many more.